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Kenya's Trusted
Agricultural Trade Platform

One verified platform connecting farmers, agents, vendors, FPOs and off-takers — with secure escrow payments, last-mile delivery and real market access across all 47 counties.

Get Started Free See How It Works
KYA/KYAP Verified Escrow Protected M-Pesa Instant Pay 47 Counties FSRP / NAVCDP Powered
Your Benefits →
500K+
Farmers
8,000+
Agents
47
Counties
16
Value Chains
Platform Reach

Kenya's Commercial Agri-Network

Real scale, real reach — verified agents, registered organisations and connected farmers across every Kenyan county.

8,000+
Field Agents
KYA/KYAP Verified & Active
47
Counties
Full National Coverage
500K+
Farmers Served
Smallholders Reached
2,000+
FPOs Registered
6,000+
Farmer Groups
4,000+
AgTech Partners
Join the Network

Start Your Journey

Choose your role — register free and get KYA/KYAP verified in 48 hours

Join as Agent

Register as a commercial field or delivery agent. Sell inputs, deliver services, fulfil orders, execute gigs — and earn competitive commissions paid instantly to M-Pesa or your bank account.

Free to JoinEarn from Day 1iOS & Android AppKYA Verified Network

Earnings Overview

5–12% commission on product sales
Fixed pay on completed tasks & gigs
Secure payment details & bank account management
Bonus tiers for top performers
Instant M-Pesa payout on approval
Requirements
Age 18+National IDAndroid or iPhoneActive M-Pesa / Bank

Join as AgTech / Vendor

List your agri-inputs, services, or digital solutions. Access 1,900+ trained field agents who sell on your behalf across 13 counties. Pay only on sales made.

B2B Marketplace1,900+ AgentsKYA VerifiedGig Creation

KYA Requirements

Business Registration Certificate
KRA PIN Certificate
KEPHIS / PCPB / KEBS certifications
Vendor Master Agreement (e-Sign)
Bank account or M-Pesa Paybill
Platform Fees
2.5–5% service fee5% WHT at sourceNo listing fee

Join as Mentor

Coach and guide up to 35 agripreneurs through a structured business acceleration cycle. Conduct virtual and physical mentorship sessions, track performance, and drive measurable commercial impact.

County-BasedVirtual SessionsPerformance DashboardBusiness Accelerator

Mentor Responsibilities

Manage 25–35 agripreneurs per cohort
Schedule & conduct virtual/physical sessions
Monitor performance dashboards & KPIs
Quality assurance of service delivery
Grievance escalation & support (L1)
Requirements
Agriculture Degree/Diploma5+ yrs experienceCounty-based

Join as FPO / SACCO

Register your farmer producer organisation or savings cooperative. Manage members, create aggregation gigs, list produce on the marketplace, and access finance linkages.

Produce AggregationMarket LinkageMember ManagementGig Creation

FPO/SACCO Requirements

FPO / Co-operative Registration Certificate
Minimum 50 registered farmer members
Constitution / By-laws document
FPO bank account in organisation name
KRA PIN & County business permit
What You Get
Buyer marketplaceAgent networkEscrow payments

Join as Off-taker

Access aggregated, graded, and traceable produce directly from FPOs and farmer groups. Place bulk orders, track quality, manage logistics, and support food supply chains.

Bulk BuyingQuality GradedTraceable LotsEscrow Protected

Off-taker Benefits

Browse real-time produce lots by grade, quantity, location
Secure escrow — pay only on confirmed delivery
Full traceability from farm to receipt
Logistics coordination via FPO / AP network
Market intelligence & price discovery data
Requirements
Business RegistrationKRA PINBank account
How It Works

The Farma Ecosystem

Six interconnected steps — from onboarding to payout — that power every commercial agri-transaction on the platform.

FARMA ECOSYSTEM ⚡ ONBOARD 1 ✓ VERIFY 2 🛒 LIST & SELL 3 🚜 DELIVER 4 💳 PAY OUT 5 📈 GROW 6
01
Register & Onboard

Vendors, FPOs, Agents and off-takers self-register in under 10 minutes. Dynamic forms load per entity type with phone OTP verification and instant account creation.

KYA / KYAPOTP VerifiedNo waiting lists
Field Agent
AgTech / Vendor
FPO / SACCO
02
KYA Verification & Approval

Documents are OCR-scanned and validated against KRA, BRS and professional board databases. Admin review completes within 48 hours. Rejected submissions receive specific reasons and a clear resubmission path.

OCR Document ScanKRA PIN Check48hr SLA
Identity Verified
Docs Validated
03
List Products, Services & Gigs

Vendors list inputs, services and digital solutions in the Service Catalogue. FPOs create aggregation gigs. Task creators pre-fund gig wallets and publish to the personalised Agent feed filtered by ward, value chain and expertise.

Service CatalogueGigs MarketplaceGeo-targeted feed
Inputs & Services
Task / Gig Creation
04
Field Execution & Delivery

Agents claim gigs, execute in the field and submit structured proof of completion — photos, recipient confirmations and quantity entries. All evidence is timestamped, tamper-proof and stored offline-capable, syncing on reconnect.

Verified Proof SubmissionTimestamped EvidenceOffline Capable
Proof Submission
Photo Proof
05
Escrow Release & Instant Payout

On verified delivery, the payment engine automatically splits the gross transaction — Agent commission credited instantly to wallet, vendor net payout queued for bi-weekly batch, WHT deducted and remitted to KRA. No manual calculation required.

Bank-Integrated EscrowM-Pesa & Bank TransferAutomated WHT
AP Commission
Vendor Payout
06
Rate, Grow & Scale

Both parties rate each other after every transaction. Ratings feed a ranking algorithm that surfaces top-performing Agents to higher-value tasks. Vendors access real-time analytics on sales, commission spend, agent performance and farmer reach.

Bidirectional RatingsReal-time AnalyticsPerformance Tiers
Rating System
Growth Dashboard
Platform Capabilities

Built for Every Step of Agri-Trade

Ten core capabilities — verification, trade, payments, logistics, compliance and data — working together in one always-on platform.

KYA / KYAP Verification
OCR checks against KRA & BRS. Every agent and vendor identity-verified before going live.
Trade Marketplace
Real-time B2B & B2C marketplace for produce lots, inputs, services and contract farming.
Escrow Payments
Bank-integrated escrow holds funds until delivery is confirmed. Instant M-Pesa splits to all parties.
Gig Economy Engine
Vendors & FPOs publish tasks. Agents claim, execute with GPS proof and earn on completion.
FPO & CIG Aggregation
GPS-tagged produce lots with farmer-level traceability. Pro-rata settlement to every contributor.
Logistics Coordination
Platform matches transport and warehousing partners across 47 counties — without owning any assets.
Credit & Insurance Access
Transaction history builds a credit profile. Farmers unlock loans and crop insurance without a bank visit.
Tax-Compliant Payouts
WHT deducted at source and remitted to KRA. KRA-compliant invoices generated automatically on every order.
Multi-Channel Access
Mobile app, USSD (*384#), web portal and chatbot. Reaches every farmer — smartphone or feature phone.
Data & Traceability
Immutable audit trail on every transaction. Lot-level traceability from farm to off-taker. Monetisable data layer.
Platform Access

How You Access Farma

Four purpose-built access channels — each designed for a specific user, device, and context. One platform, everywhere.

CLAIM PROOF SUBMIT M WALLET 🏠 📋 💰

Mobile App (ADP)

Purpose-built for field agents and delivery agents on Android and iOS. Works fully offline in remote areas — syncs automatically on reconnect.

Claim, execute & submit verified proof of gig completion
Delivery agents track & confirm last-mile order fulfilment
Browse & order from service catalogue
Secure payment details management & M-Pesa wallet payouts
Bank-integrated escrow — funds held & released on delivery
Offline mode — syncs when connected
iOS Android Field Agents Delivery Agents Mentors
8K+ AGRIPRENEURS 47 COUNTIES 500K FARMERS

Web Portal (APMS)

Full-featured browser dashboard for institutions, administrators and off-takers. Manage the entire platform lifecycle from a single secure interface.

Manage FPOs, SACCOs, CIGs & AgTechs
Live dashboards, analytics & reporting
Create gigs, approve tasks, run payroll
Marketplace for off-takers & buyers
KYA/KYAP verification & audit trail
Admins Institutions Off-takers
FARMA *384# 1. Check balance 2. Submit produce 3. View payments 4. Request advisory Enter choice: _ 🤖 Habari! Tuma nambari ya mkulima kuendelea. 30467821 ✓ 1 2 3 4 0 #

USSD & Chatbot (*384#)

Zero data, zero app. Farmers and remote agents access Farma on any basic handset via USSD short codes or SMS chatbot in Swahili & English.

Works on any GSM phone, no data needed
Swahili & English menus
Submit produce requests & aggregation
Check payment history & balances
Chatbot for advisory & issue reporting
Farmers Remote Agents
🔔 📱 SMS Alert ✉️ Email 🔔 Push Alert 💬 WhatsApp

Smart Notifications (All Users)

Real-time alerts across every channel — SMS, email, push, and WhatsApp. Every gig approval, payment, and task update reaches you instantly.

Gig approvals & task updates
Instant payment & commission alerts
Mentorship & training reminders
Budget approvals & disbursement alerts
Order & farmer linkage confirmations
All Users
Our Platform Commitments
⚡
24/7
Platform Uptime
Always-on access across all channels
🛡️
48hrs
Onboarding Approval
KYA/KYAP verified & account live
📦
Same Day
Order Fulfilment
Escrow released on delivery confirmation
💳
Instant
Agent Payouts
M-Pesa or bank on approved completion
Our Ecosystem

Ecosystem Partners

Integrated with Kenya's leading regulatory bodies, financial institutions, mobile money networks and agri-market infrastructure

Knowledge Hub

Insights & Resources

Market intelligence, agri-technology updates and Agripreneur success stories — coming soon.

Content launching soon

We're building a library of market price updates, value chain guides, regulatory briefings and field success stories for Kenya's Agripreneurs, vendors and buyers.

Market Prices
Agripreneur Guides
Success Stories

Join Kenya's Agricultural Trade Network

Whether you're a farmer, Agripreneur, AgTech vendor, FPO or off-taker — FARMA gives you a verified identity, a trusted marketplace and instant M-Pesa settlements. Register free. Get KYA/KYAP approved in 48 hours. Start transacting.

Join as Agripreneur Register as Vendor / AgTech
Free to Register No Listing Fees Pay-on-Performance KYA Verified in 48hr

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